Global Insights-as-a-Service Market – Industry Trends and Forecast to 2024

The Global Insights-as-a-Service Market accounted for USD 1.44 billion in 2016 growing at a CAGR of 24.2% during the forecast period of 2017 to 2024. The upcoming market report contains data for historic year 2014, 2015, the base year of calculation is 2016 and the forecast period is 2017 to 2024.

 Market Definition: Global Insights-as-a-Service Market

Insights-as-a-service is a type of cloud services that specific data results. It essentially combines the idea of business intelligence with the concept of vendor-delivered cloud services and analytics. It is widely applicable in BFSI, government & defense, energy & utilities, healthcare, industrial manufacturing, media, retail & ecommerce, transportation & logistics, telecom & IT, and others. Increased need for customer management and increasing market competition may act as the major driver in the growth of insights-as-a-service market. On the other side, rising concern for data security may hamper the market.

 Major Market Drivers & Restraints: Global Insights-as-a-Service Market

Increased need for customer management
Increasing market competition
Emergence of IoT
Rising big data
Data security concern

 Market Segmentation: Global Insights-as-a-Service Market

The global insights-as-a-service market is segmented on the basis of type into descriptive insights, predictive insights, and prescriptive insights.

On the basis of deployment model, the global insights-as-a-service market is segmented into public cloud, private cloud, and hybrid cloud.

On the basis of application, the global insights-as-a-service market is segmented into revenue cycle management, governance, risk, and compliance management, customer life-cycle management, branding and marketing management, strategy management, and supply chain management.

On the basis of organization size, the global insights-as-a-service market is segmented into large enterprise, small and medium enterprise (SMEs).

On the basis of vertical, the global insights-as-a-service market is segmented into BFSI, government & defense, energy & utilities, healthcare, industrial manufacturing, media, retail & ecommerce, transportation & logistics, telecom & IT, and others.

On the basis of geography, the global insights-as-a-service market report covers data points for 28 countries across multiple geographies such as North America, South America, Europe, Asia-Pacific, and Middle East & Africa. Some of the major countries covered in this report are U.S., Canada, Germany, France, U.K., Netherlands, Switzerland, Turkey, Russia, China, India, South Korea, Japan, Australia, Singapore, Saudi Arabia, South Africa, and Brazil among others. In 2017, North America is expected to dominate the market.

Company Share Analysis: Global Insights-as-a-Service Market

The report for insights-as-a-service market include detailed vendor level analysis for market shares in 2016 for Global, North America, Europe, Asia Pacific, Middle East and Africa and South America specifically. Also impact and development analysis of key vendors is registered in the market and factored on the basis of Vendor Positioning Grid Analysis which measures the vendors strengths and opportunities against present market challenges, measure providers ability to identify or satisfy present market needs, map providers market vision to current and upcoming market dynamics among others. The report also measures technology life line curve and market time line to analyze and do more affective investments.

Major Market Competitors: Global Insights-as-a-Service Market

Some of the major players of the global insights-as-a-service market are IBM Corporation, Capgemini, Accenture, Oracle, Deloitte Touche Tohmatsu India LLP, Dell Inc, NTT DATA Corporation, GoodData Corporation, Zephyr Health, Inc, Smart Focus and others.

Research Methodology: Global Insights-as-a-Service Market 

Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analyzed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. 

Global Insights-as-a-Service Market – Industry Trends and Forecast to 2024

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